Into the Pulse: An Interview with ASHRR on Sound, Soul & Sonic Evolution
Emerging from the vibrant Los Angeles music scene, ASHRR has carved out a distinctive niche by fusing electronic soul, space disco, indie dance, and a sophisticated rhythmic elegance that has made them a favorite among critics. From their debut album, Oscillator, to their current creative phase, the band’s sonic evolution reveals a fearless commitment to exploring new textures and expanding their musical identity, always with one foot firmly planted on the dance floor.
Now, the trio reignites their experimental spirit with their latest single, Sun Song (ASHRR SOUNDSYSTEM Version), a hypnotic, soul-infused journey layered with subtle disco undertones. The track offers a glimpse of their upcoming remix album, Sunshine Low, due out on July 25.
Designed specifically for club and festival dance floors, this reimagined version amplifies the original’s psychedelic energy, infusing it with a more spacious, transcendent vibe while preserving ASHRR’s signature blend of organic and electronic elements. Sunshine Low captures the band in a radiant, groove-driven phase where music seamlessly intersects.
We sat down with ASHRR to discuss the making of their new single, how their sound has evolved since Oscillator, and the vision behind their upcoming third album, which is already beginning to take shape.
Your new single, Sun Song (ASHRR SOUNDSYSTEM Remix), has an infectious energy with echoes of disco. How would you describe the essence of this track?
The essence is a hypnotic, soul-infused, trippy exploration that hits hard on the dance floor.
You mentioned breaking down the original album version to create this more transcendent, spacey, dancefloor-oriented take. What inspired you to reimagine it this way?
These versions were made for the dance floor, so there’s a natural increase in tempo and energy while trying to keep the psychedelic vibes of the original mixed with an organic/electronic take for clubs and festivals.
At times, the groove brings to mind '90s acid jazz. Were those kinds of references present during the production, or did they come about more intuitively?
We never set out with a goal of what it should sound like rather through experimentation we find that pulse that feels right. There’s definitely no thought of let’s do some ’90s vibes or whatever. It comes from a place of pure intuition and messing around until something clicks. From there, a lot of refinement goes into the final version.
From Oscillator to now, how do you feel your sonic identity as a band has evolved?
We’re really proud of the evolution that ASHRR has made since Oscillator, and those songs really stand up today. We also have a goal in mind to create art for art’s sake and to satisfy our own thirst for excellence in music. There was a natural evolution in our sound, but you can still hear a lot of the post-punk electronic sounds in our new album.
ASHRR has been praised for its rhythmic elegance and sophisticated take on electronic pop. What would you say have been some of the key milestones in your career so far?
We’ve been fortunate to sign with the iconic 2020 Vision for the last album and our upcoming remixes album and to work with some of the most iconic remixers in the industry, along with playing some killer shows and having really great critical acclaim.
We know that “Sun Song” is part of your album “Sunshine Low.” How does this single and its club version fit within the overall atmosphere of the record?
Sun Song on the album SUNSHINE LOW has a really transcendent world music vibe that we wanted to make sure we kept intact while making the club version.
And finally, what dreams or goals do you have as a band for the near future? Any collaborations, festivals, or projects you're especially excited about?
We’re working on our 3rd album as we speak, and it’s really starting to define itself with a “sound” that’s different from our previous work, but that’s the point—to always be evolving in our musical journey.